9.10.2009

Bringing BOGO Back

By Katie Beal, Dallas

BOGO— a term most commonly associated with Payless Buy One Get One free sales, is used in my circle of friends to point out a cheap looking purse, out-of-date shoes, etc. Over the years, it’s provided me with some good laughs, especially when I was living off Dad’s dole. But now that I am supporting my own expensive shopping habits, I think the joke’s on me.

Thankfully, Payless has brought BOGO back in a big way. Jumping on the bandwagon of designer collaboration lines for less, Payless is now offering fall collections from designers Abaeté, Lela Rose, Alice+Olivia, and most recently, Christian Siriano (Project Runway: Season 4 winner).

Here are some of my top picks from the fall collections. And yes, I am actually considering buying a few pairs, but of course sticking to my “Got ‘em at Neiman’s” alibi.


Lela Rose – Colbalt Suede Bootie

Abaeté – Grey Suede Cuff Bootie

Brands alice + olivia for Paylessalice + olivia for Payless Park Sweater Wedge Boot

Alice+Olivia – Sweater Wedge Boot

Christian Siriano – Satin Saunter Flat

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